Powerade—2016 Rio Olympics Campaign
For the 2016 Olympics, we worked on a Just a Kid from the USA campaign, featuring 3 olympic athletes. I worked on all visual aspects of the campaign, including logo lockups, apparel design, website design updates for powerade.com and the Just a Kid apparel commerce site, social post layouts, POS layout and design, and TV commercial end cards.
2016
Creative Direction: Max Stinson, Erik Fahrenkopf
Art Direction/Copywriting: Cameron Soane, Wayne Kasserman
Creative/Design Management: Abby Marten
Designers: Dee Mahon
Limited edition USA t-shirt design
The Corner spot
powerade.com web design update
supers/endcard design examples
justakidfrom.com web ui design
POS examples
